Laura Mulvey
1. Briefly summarise what you understand about Laura Mulvey’s theory on representation;
Quote “in a world ordered by sexual imbalance, pleasure in looking has been split between active/male and passive/female. The determining male gaze projects its fantasy onto the female figure which is styled accordingly.” (Laura Mulvey, 1992)
Answer:
My understanding of this quotation is due to the social inequalities of gender women have to portray themselves in a certain manner which is appealing to the male counterpart in order to obtain success or attention. A different reading of this quote would be the female figure has been used as a form of eye candy or tool to draw the attention of males in the imbalance societies we live in.
2. Find 2 videos you feel illustrate your understanding and embed them into your blog, along with a short explanation.
Artist: E40
Song title: Candy Paint
Genre: Hip-Hop
Answer:
Explanation:
In the video we see the woman being compared to as cars, an object/machine which has a function to please male’s fantasies. There’s a lot of tilting camera work used on the female figure and slow motion affects in order to exuberate the lust of woman in the male eyes. There clothing is tight this also being a tool to display their female figure and be appealing to male viewers.
Artist: Plies
Song title: Hypnotised
Genre: Hip-Hop
Explanation:
The song is titled hypnotised, we see a lot of beautiful woman wearing revealing clothing and dancing exotically. The artist is describing the features of the woman and his lust for it. The camera shots show the woman centred in the middle and special effects are used surrounding the woman in a form of spiralling displaying the hypnotic power that the woman posses over males.
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