Question 2

How effective is the combination of your main product (video) and ancillary texts ( digipak and advertisement) ? 

My ancillary products have a lot of visual links between it and the music video. Both the digipak and the advertisement have pictures of the artist from the music video.

Advertisement

The advertisement has the name of the artist and the name of the album in bold writing which is visible to the audience. The picture of the artist is of him sitting in an estate which most of the video was filmed at. He is also wearing the same style of clothes as he was in the music video. This all makes it recognizable to the audience.

 Inside panels

Front And Back 

                                                                        

My digipak also has the name of the artist and the name of the album quite visible to the audience.        

It has the same font as the advertisement. The picture of the artist is the same as the advertisement picture which the audience will recognize.