1) In what does your media product use, develop or challenge forms and conventions or real media products?
What Should you cover?
Which videos were you influenced by and why? What aspect of the video-was it the editing, use of camerawork, or perhaps the some other aspect of its visual style. Did you decide to challenge the conventions of the genre of video for some reason? Be specific and detailed about this. Dont forget that you must also refer to your ancillary print products too-how convential is your digipak and advertisement? What conventions of both genres did you decide to use and which did you decide to challenge in some ways?
Digital Technology?
Links to youtube videos that influenced you- or ideally embedded video clips. Screen shots from videos that have in some way influenced you alongside screenshots from your own video- showing how you have either used, developed or challenged ideas.
Images of Digipaks and advertisements that have influenced the style and design of yours. Video clip of yourself discussing this question, or a voice over explanation over video of the videos that influenced you. Screen casting using voila or IshowU showing clips from your video mapped against similar shots from real music vidoes.
2) How effective is the combination of your main product (video) ancillary texts (Digipak and advertisement) ?
What should you cover?
A successful music video will make clear visual links between it and its ancillary products (digipak and the advertisement). In this question you must examine how well you think your promotional package does this. What aspects of the video link with Digipak and Advertisement? How can your audience recognise them as linked products? How successful do you think your main and ancillary texts are? Do you think your target audience would be attracted to them? if so why? if not, Why?
Digital Technology
Screen shots illustrating the direct visual links between the two products; Links to work that influenced you. Video clip of yourself addressing this question. Screen casting demonstrating how you've used elements of real digipaks in your production work.
3) How did you media technologies in the the construction and research, planning and evaluation stages?
NB- A tripod is NOT a piece of Technology!!!
What should you cover?
Remember to think about all aspects of media technology that you've used during this project:
- Brand new state of the at video cameras-using memory cards;
- Blogger- Research, planning and evaluation;
- Internet for research purpose-think about the sites that you've such YouTube etc;
- Photoshop and Quark express for the construction of your ancillary products-remember which packages you've for which product as these are two very different programmes!
- Final Cut Pro editing-did you use any particular effects, for example?
- Green Screen (chroma keying)
- Colour picker
- Did make an animatic or digital storyboard?
Digital Technology
Make sure that you've embedded your animatic or digital storyboard.
Voice-over in place of written text could used- you record a voice that can be placed over a small video of the technology in question.
Screen casting demonstration of you using a particular edit in FCP;
Do not just lots of pictures of the various pieces of software/equipment that you used- you must say How you used it.
4) What have you learned from your audience feedback?
What should you cover?
How did the audience in the cinema react to your video?
Analyse one or two comments that you received during the class analysis of the videos, focusing on potential changes or improvements-how could/would you change your product in relation to this feedback?
How did audience in the cinema react to your video? Analyse one or two comments that you received during the class analysis of the videos, focusing on potential changes or improvements- how could/would you change your product in relation to this feedback? It is important that you think about what you have learned about what your audience said about your products and not simply listed what they say! Really reflect back on whether it makes you look at your products in a different light.
Think about the reaction that your video got when it was screened in the cinema.
Link to vimeo with audience ratings. Vox Pops of audience feedback on your video. Try and record people's reactions to your video during the cinema screenings or outside the cinema at the end.
Include your own comments on peoples reactions-remember the question is asking you what you've learned.
Make a short documentary about trip to the cinema- on arrival, the reaction of the audience to your video when they watch it and the reaction of the audience after the screening.
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